Tuesday, October 31, 2006

[RealEdge] TodayOnline : Fullerton Hotel enters ranks of classic brands




  This story was printed from TODAYonline
 
 
  Fullerton Hotel enters ranks of classic brands

Tuesday ? October 31, 2006

Tang Li
news@newstoday.com.sg

ONE of the frustrations for Singapore's economic planners has been the fact that Singapore has not produced many homemade brands that have developed a reputation for excellence. Only a handful of names, such as Singapore Airlines (SIA) and the Raffles Hotel, have brand recall outside Singapore.

Now, there's another Singapore brand to be added to the list of brands that have achieved global recognition for excellence: The Fullerton Hotel (picture), which was voted as the top hotel in Asia by Cond頎ast Traveler readers 19th Annual Readers Choice Awards.

The annual survey conducted by Cond頎ast Traveler derives its results from the largest independent poll of consumer preferences, second in size only to the United States Census.

With some 21,000 travellers voting, the Readers' Choice Awards allows global travellers to cast their judgement on some 3,000 of the best properties, destinations, airlines, cruise lines, and car rental agencies in the world.

Among the regular winners are SIA, which has won the award for best international airline and San Francisco, which has been voted as the best city in the US for the past 18 years.

Mr Louis Sailer, general manager of The Fullerton Hotel Singapore described the win as, "the strongest endorsement of our hotel yet. As a young and independent property, to be recognised internationally by discerning travellers is truly an accomplishment that we can be proud of".

The 400-room Fullerton Hotel, which is part of the Far East Group, is a six-star establishment located in the heart of Singapore's financial and artistic hub.

The hotel is regarded as a landmark and has hosted prominent businessmen such as Christopher Forbes, vice-chairman of Forbes, and Vinod Shekhar, CEO of the Petra Group and one of Malaysia's richest businessmen.
 
  Copyright MediaCorp Press Ltd. All rights reserved.

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